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What are Editorial images (ED) ?

  • Images or Photos marked as "Editorial" are for non-commercial, non-promotional, use only. They cannot be used to sell anything. Editorial images portray specific people, places, things and events that provide context for magazine articles, blog posts, websites and other non-commercial purposes. Please review our licensing agreement carefully before using Editorial images.

    Unlike RF and RM images, where the models or owners of property depicted in the images have signed releases, editorial images do not have releases so they cannot be used in every situation.

  • How can I use editorial images?

    Editorial images might depict people, buildings, trademarks, brands, and works of art. No releases (generally referred to as model or property releases) are obtained in connection with any of those depicted individuals or property. This means that the image should not be used to endorse a product or service (commercial purposes).

    But, editorial images are a great option to strengthen your projects and stories as long as the purpose of your use is to educate and inform your audience, and you're not directly promoting your (or your client's) products or services.

    • You are free to use editorial images for educational and informational purposes on a blog or website
      (You can use an image of an official sporting event or logo to enhance an entry in your sports blog.)
    • For presentations in the classroom or boardroom
    • In a newspaper or magazine article
      (You can use an image of an iPad for an article about technology trends.)
    • In a book as an illustration, but not on the cover of a book or in advertising to promote the book.
    • Documentaries or broadcast news.
  • Avoid using editorial images

    • In any kind of advertising or promotional material
      (Avoid using an image of an iPad in a web banner to promote your magazine's digital edition.)
    • For commercial brochures, collateral or other printed material
      (Avoid using an image of an official sports league logo to enhance a pamphlet for your sports camp.)
    • For product packaging.
    • For commercials and feature films.
  • 1. Can I use content marked as "Editorial Use Only" for commercials?

    Nope. Editorial Use Only content cannot be used for commercials or any form of commercial advertising as the content depict newsworthy events or celebrities. Why?

    • Person(s) appearing in these content may not have signed a Model Release.
    • The authorities who are responsible for the venue or location may not have signed a Property Release to enable you to use the content or photo in a commercial manner.

    The only way in which you can use Editorial Use Only photos for commercial use is when you’ve personally secured these releases and obtained permission from the person(s) depicted in the photo/video and the owner of the location(s).

  • 2. Can I use content marked as "Editorial Use Only" for editorial articles and other publications? Are there any restrictions on usage?

    Yes, and yes. Some of the restrictions that you should take note of:

    • Maintain the Editorial integrity of the content when you include them into your articles or publication. Using Photoshop or any other content editing software in a manner that materially alters the content and as a result, conveys a different message is strictly prohibited. Minor cropping and resizing is allowed.
    • If your publication's aggregate print run exceeds 250,000 copies, please obtain the Editorial Extended License for the content involved.
    • Credit the source of the content as well as the photographer as per the End-User Licensing Agreement in this manner: photo credit : (Photographer Name (if available) - MakkahMadinahPhotos.com"
  • 3. Can I use a Standard Royalty-Free Photo editorial articles and other publications? Are there any restrictions on usage?

    Yes, and yes. However, unlike content marked as "Editorial Use Only", you may edit and alter the content to suit your article or publication with any photo or vector editing software. If your publication's aggregate print run exceeds 250,000 copies, please secure the Print Only Extended License for the content you intend to use.